Trademarks
WHAT IS A TRADEMARK?
Trademarks and service marks are names or symbols applied to goods or services which have the purpose of identifying the source of the goods or services. Trademarks and service marks help the consumer to distinguish goods or services that come from different sources.
Businesses invest a large amount in advertising so that customers will recognize their trademarks and service marks and be loyal to their brand names. As a result, trademarks and service marks are some of the most valuable privately held assets in the world, and are well worth protecting.
Trademark or service mark rights can be obtained in a particular geographic service area by properly using a trademark or service mark in that area. However, trademark and service mark rights can be better secured throughout the United States by registering the mark on the Federal Register. It is important when choosing a mark to make sure that it is not already being used by someone else, and that it is the type of mark that can be protected.
Stoneman Volk Patent Group can help you choose a trademark or service mark, obtain a search to make sure it is not being used by someone else, and obtain registration on the Federal Register. Call us, and we would be happy to make an appointment for a FREE and CONFIDENTIAL initial consultation to explain the Trademark registration process to you and answer your questions.
TRADEMARKS
The cost is usually about $1000 to file a typical trademark application for the U.S., including preparation of any required drawings, application fees, and attorneys fees. The cost of a thorough search to verify that a trademark is not already being used by someone else, is about $400.
We can also help you to choose a trademark or service mark that is likely to maximize your legal rights to prevent competitors from using it.